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80% of girls in India have to face beauty biases right from their teenage years.

At an age where girls should be thinking about their future, they're introduced to beauty anxieties and are issued a report card of beauty tests related to weight, complexion, height, face marks, eyeglasses etc. as stereotypical norms. Dove is on a mission to #StopTheBeautyTest
Glimpse into #StopTheBeautyTest 2021

3 out of 4 Indian women are rejected for their looks during the arranged marriage process. This is a telling matrimonial statistic.

In 2020, 5 real women Mahak, Noor, Rajeshwari, Hemali & Deeksha came forward to share their story to the world. We thank these women for their bravery.

Click on the image to read their stories. 

To break free from beauty biases, the Dove Self-Esteem Project is committed to empowering 8 million young people by 2025. Help a young person boost their self-confidence by downloading Dove's evidence-based resources on self-esteem.

Learn More
Dove Self-Esteem Project

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